M. Darren Traub

Darren Traub has a full-service practice at the intersection of the entertainment and technology industries and spearheads the firm’s dedicated esports team. Uniquely combining business-savvy transactional skills with two decades of litigating high stakes disputes, Darren helps his clients grow, monetize, and protect their intangible assets and brands in these industries. Praised for both being discreet and mastering the art of public relations, Darren works with some of the most recognized music festivals; esports leagues, teams, and companies; cultural events; fashion brands; celebrities, musicians, and influencers; and emerging technology companies, to negotiate industry-related transactions while proactively managing risk and avoiding litigation pitfalls.

On behalf of his clients, Darren develops bespoke business strategies to grow and protect their assets through the use of profitable contracts, structured branding and licensing deals, intellectual property transactions, digital media, publicity, and internet-related content.

When litigation is the appropriate path, Darren provides a vehement defense for his clients in a wide range of disputes, with a national focus in state and federal courts, as well as in private arbitrations and before the Trademark Trial and Appeal Board.