Panelist, "Legal Issues for AI, VR, and AR: Biometrics, Chatbots, and Best Practices," ANA/BAA Marketing Law Conference

You may think that virtual reality and augmented reality technology was yesterday's novelty, but there have been dramatic improvements in the technology and user experience in the past couple of years. More companies are finding broader uses for the technology beyond gaming or promotional experiences – which has led to a more complex legal environment.

Panelists included:

• Kraig Baker, Partner, Davis Wright Tremaine LLP
• Eric Baum, Senior Vice President, Business and Legal Affairs, Sony Pictures Entertainment Inc.
• Jen Fryhling, Associate General Counsel, Facebook Inc.