"The Importance of Registration in a Global Economy," World Trademark Review
Companies which focus solely on domestic filings may suffer severe consequences if their marks are stolen in countries where products are manufactured or shipped. Read the article.
“This article first appeared in World Trademark Review issue 56, published by Globe Business Media Group - IP Division’. To view the issue in full, please go to www.WorldTrademarkReview.com.”
The entire magazine can be viewed online here.