Adam M. Shapiro

Adam Shapiro advises clients and negotiates commercial transactions across the technology, advertising, and digital media industries. He represents clients ranging from Fortune 500 companies to emerging technology platforms, including brands, adtech platforms and vendors, digital media companies, social media platforms, advertising agencies, professional sports teams and leagues, video game companies, and other technology companies. Adam's deal work spans licensing and services agreements to sophisticated, cutting-edge strategic partnerships that require aligning legal risk allocation with fast-moving business objectives.

Adam regularly counsels clients on matters involving advertising and marketing services, adtech and programmatic media buying, data management and audience solutions, AI-driven optimization and measurement tools, and IP, merchandise, and software licensing—along with a broad range of additional technology, media, and brand-related commercial initiatives. Adam's practice also includes product counseling, reviewing advertising and marketing materials, and supporting M&A transactions involving digital media, adtech, and entertainment companies.

Prior to law school, Adam worked as a media buyer for national broadcast television advertising. His clients included high-profile hospitality, gaming, and transportation companies.